Fashion psychology does not only dwell on the fashion’s substance but rather examines its functions: purposes, needs it satisfies, contribution to self-expression, social interaction and how it affects self-esteem.
This course focuses on the psychological significance of clothing and its communication through fashion. It will help you understand emotions,thoughts, fears and desires behind the daily outfit’s choices.
The teaching method is experiential and based on alternating lessons and exercises.
At the end of the 4 modules, participants will have to put into practise the tools of fashion psychology acquired through a case study, which will be presented the last day.